Nordic Morning helps Swappie with digital growth

Swappie is an online store where you can buy refurbished iPhones at reasonable prices. Now, the Finnish startup has selected Nordic Morning to help grow its digital presence in Sweden.

Swappie is headquartered in Helsinki, Finland with operations in Italy and Ireland. Swappie is set to take on its next big challenge by expanding into Sweden, one of the world’s most iPhone dense markets.

Jiri Heinonen, CMO and co-founder of Swappie, says they have turned to Nordic Morning to establish and grow its digital presence in Sweden.

“Sweden is a lucrative and competitive market,” Heinonen says. “We need a partner who understands our ambitions and has the required competency to support our digital growth. Given Nordic Morning’s extensive experience in creating digital growth engines we’re confident they are the perfect partner to help us take this next step in Swappie’s expansion.”

Anne Årneby, CEO at Nordic Morning says it is exciting to help Swappie extend its footprint in the Nordics.

Since its inception in August 2016, Swappie has grown to become one of Finland’s most innovative and popular startups for buying and selling refurbished iPhones.

Part of the reason for its success is that Swappie ensure every device is working properly which means a lot less headaches for consumers. Swappie test and refurbish all iPhones using the latest technology and, for added peace of mind, phones come with a free 12-month warranty together with a 14-day right to return policy. Recycling mobile phones is also kinder on the environment because it keeps hazardous chemicals out of landfills and helps preserves resources.

Caroline Gadd, Marketing Manager | Nordic Morning | +46 765 40 13 91 |
Anne Årneby, CEO | Nordic Morning Group |


Nordic Morning creates digital experiences that transform businesses. We are 320 passionate people driving change for the largest enterprises and brands in the Nordics by building and running their Digital Growth Engines. Our ways of working helps companies become customer-centric by combining our capabilities within business transformation, service design, technology, data driven marketing and content.

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